A practical workflow for the next decision
A one-person business still has to make decisions about the customer, the product, the next sale and the cash available to keep building. A reusable skill gives Claude a method for one of those jobs and a clear definition of a useful answer. This pack contains 42 skills you can choose individually.
For a consultant or finance professional starting a business, the advantage is continuity. The customer definition used in an interview can inform the positioning brief. The pricing assumptions can feed the unit-economics view. The weekly review records what changed so the next conversation starts with the evidence.
The pack does not run a company for you. Each skill produces research, a working draft or an analysis for your review. Start with the one decision blocking progress, then add the next skill when the first output gives you a reason to use it.
Free download. Choose an individual skill below if you prefer to start with one workflow.
How to work through the pack
Choose the decision and collect the context. State your product, intended customer, stage and constraints. Bring customer notes or company figures where you have them and mark what is still an assumption.
Pick one skill from the directory below. Customer interview guide, lean canvas and competitor teardown are useful before building. Product and launch skills help turn the chosen problem into a testable offer.
Review the output before moving to the next task. Check sources, recalculate material numbers and challenge claims about customers. Keep the original evidence beside the draft.
Close the loop with the weekly founder review. Record the decision, the result and the next small action. Refresh the context when something important changes rather than adding more instructions to an outdated brief.
Bring the right inputs
- A short description of the business and the immediate decision
- Customer evidence and current company data, with dates
- Time, budget, team capacity and any non-negotiable constraints
Try this first
Use lean-canvas for this business idea and customer evidence. Separate observations from assumptions. Identify the three assumptions that would change whether I should build it, then suggest one small test for next week.Install a skill and run one task
- Download the pack, or choose one individual skill ZIP from the directory below.
- Upload that skill ZIP using the skill settings available in your Claude account. Keep the skill folder and its supporting files together. For Claude Code, place the skill folder in your project’s .claude/skills/ directory.
- Share the context, evidence and output you need. Ask Claude to use the selected skill, then review its answer before acting on it.
You can also attach selected Markdown instructions to a Claude Project as reference material. Account features and upload limits can differ; the archive includes a README and the complete skill folders so the instructions remain usable.
Free download. Choose an individual skill below if you prefer to start with one workflow.
The 42 skills in this pack
01
Activation funnel audit
Audits the path from acquisition to an evidence-based activation event and finds the highest-leverage drop. Use when signups do not become retained users or activation is defined only as account creation.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)02
Churn save playbook
Maps cancellation reasons to ethical save options, an exit survey, and win-back follow-up. Use when cancellations are handled ad hoc or a founder needs to learn from churn without trapping customers.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)03
Cohort retention analysis
Builds cohort retention tables from user event data and checks whether retention stabilizes. Use when a founder needs to distinguish acquisition growth from durable product use.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)04
Cold outreach sequence
Creates a concise multi-touch outbound sequence based on a real trigger and relevant evidence. Use when a founder has a qualified list but replies are weak or every message starts from a blank page.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)05
Competitor teardown
Creates a dated, source-backed teardown of one competitor across positioning, product, pricing, onboarding, channels, and reviews. Use for market entry, strategy, or message development.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)06
Content calendar
Creates a sustainable four-week content calendar from customer pains, proof, and distribution capacity. Use when publishing is inconsistent or topic selection is disconnected from customer needs.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)07
Contract review checklist
Produces a clause-by-clause business-risk checklist and questions for counsel. Use when reviewing a proposed contract before signing or before paying for focused legal advice; never present the result as legal advice.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)08
Contractor brief
Writes a scope of work for a contractor with deliverables, acceptance criteria, checkpoints, and exit conditions. Use when delegating project work or comparing freelance proposals.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)09
Customer interview guide
Creates a behavior-focused customer interview guide and synthesis grid. Use before discovery interviews, churn interviews, or problem validation when a founder needs evidence about past behavior rather than opinions about an idea.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)10
Decision memo
Creates a one-page decision memo with options, weighted criteria, reversibility, and a review trigger. Use when a consequential choice keeps circling or stakeholders need the reasoning recorded.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)11
Discovery call script
Builds a structured discovery call around situation, pain, impact, critical event, and decision. Use when calls feel friendly but do not establish urgency, budget, process, or a concrete next step.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)12
Feature prioritisation
Ranks product initiatives with RICE while exposing the assumptions behind the score. Use when a backlog is overloaded or a founder must compare reach, impact, confidence, and effort across unlike features.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)13
Founder energy audit
Analyzes a two-week time-and-energy log and turns it into practical protect, delegate, automate, or delete choices. Use when workload is full but progress is low or the founder's pace is not sustainable.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)14
Framework picker
Routes a solo-founder's question to the smallest useful skill or skill chain in this pack. Use when the problem spans functions, the right framework is unclear, or no framework may be needed.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)15
Growth experiment backlog
Turns growth ideas into falsifiable experiments and ranks them with ICE. Use when a founder has many tactics but no learning cadence, or needs sample-size and stop rules before testing.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)16
Gtm launch plan
Builds a focused go-to-market launch plan using channel tests, launch tiers, and dated metrics. Use when a product or feature is ready but the distribution plan is vague.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)17
Hiring scorecard
Creates an outcome-based role scorecard and structured interview plan. Use before a first hire or whenever a job description is mostly activities and adjectives.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)18
Icp definition
Defines and scores an ideal customer profile with triggers, pains, buying context, and disqualifiers. Use when targeting is broad, sales quality varies, or a founder needs a repeatable way to qualify accounts.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)19
Investor update
Writes a concise monthly investor update with consistent metrics, candid context, and specific asks. Use after a reporting period or when keeping current and prospective supporters informed.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)20
Landing page copy
Writes conversion-focused landing-page copy from customer language and a message hierarchy. Use when a page lists features, the offer is unclear, or a founder needs a full first draft grounded in evidence.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)21
Lean canvas
Turns a raw venture idea into a Lean Canvas and ranks the assumptions that can kill it. Use when a founder is testing an idea, comparing concepts, or deciding what to validate before building.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)22
Market sizing
Builds defensible TAM, SAM, and SOM estimates with top-down and bottom-up methods. Use for market-size questions, investor materials, launch planning, or testing whether a niche can support the business.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)23
Metrics dashboard spec
Specifies a small decision-oriented metrics dashboard with a north star and precise metric contracts. Use when dashboards are crowded, definitions conflict, or metrics do not lead to action.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)24
Okr writer
Writes a small set of quarterly objectives and measurable key results while keeping initiatives separate. Use at quarter planning or when priorities are stated only as projects.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)25
One page strategy
Produces a one-page strategy from a messy plan using diagnosis, guiding policy, and coherent actions. Use when priorities multiply, trade-offs are unclear, or a founder needs a strategy that can guide weekly decisions.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)26
Partnership proposal
Assesses partnership fit and drafts a concrete pilot proposal with mutual value, metrics, and an exit. Use when exploring integrations, referrals, distribution, or co-marketing with another company.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)27
Positioning statement
Derives product positioning from competitive alternatives, differentiated capabilities, value, best-fit customers, and market category. Use when buyers do not understand the product or messaging changes every week.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)28
Prd writer
Writes a working-backwards product brief and lightweight PRD with testable acceptance criteria. Use before building a non-trivial feature, aligning contractors, or defining what done means.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)29
Premortem
Runs a pre-mortem by assuming a plan failed and converting plausible causes into mitigations and tripwires. Use before committing meaningful money, reputation, or months of work.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)30
Pricing research
Designs willingness-to-pay research and analyzes Van Westendorp responses without treating them as a final price. Use when exploring a new price, segment, package, or value metric.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)31
Pricing tiers
Designs good-better-best packaging around customer value, a value metric, and meaningful fences. Use when plans are feature dumps, upgrades are unclear, or a founder is packaging a new offer.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)32
Project plan
Builds a deliverable-based project plan backward from a deadline with dependencies, critical path, and risks. Use when work has a date but not a credible sequence.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)33
Research synthesis
Synthesizes reports, interviews, notes, and web sources into an evidence-weighted findings memo. Use when research is scattered, sources disagree, or a founder needs decision-ready conclusions with traceable support.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)34
Root cause analysis
Investigates a recurring operational problem using an is/is-not statement, evidence-backed five whys, and verified corrective action. Use when the same failure returns after superficial fixes.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)35
Round planner
Sizes a fundraising round from milestone-based cash needs and models illustrative post-money SAFE dilution. Use when deciding how much to raise, planning timing, or understanding cap-table scenarios before professional review.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)36
Runway model
Builds a month-by-month cash runway model from current cash, burn and revenue assumptions, with base, bear and bull scenarios and a zero-cash date. Use when a founder asks how many months of runway they have, when they will run out of money, whether they are default alive, or what a hire or price change does to the cash position.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)37
Sales battlecard
Produces an honest one-page competitive sales battlecard from verified evidence. Use when prospects name a competitor or sales conversations need consistent differentiation.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)38
Sop writer
Turns a repeated operating task into an executable standard operating procedure with done criteria and exception paths. Use when a founder is repeating work or handing it to a contractor.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)39
Support macros
Builds a reusable support-macro library from real ticket patterns with variables, tone rules, and escalation triggers. Use when the same customer questions recur or support quality varies.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)40
Unit economics
Calculates contribution margin, CAC, LTV, and payback with cohort and small-sample caveats. Use when a founder needs to understand whether growth creates value or compare channels economically.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)41
Use case library
Maps common solo-founder situations to practical sequences across the 41 companion skills. Use when a founder wants an end-to-end example, an operating workflow, or help adapting the pack to a real company.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)42
Weekly founder review
Runs a 30-minute weekly founder review across commitments, metrics, decisions, energy, and next priorities. Use every week to close loops and choose the next three outcomes.
Output: A structured working draft with assumptions, evidence gaps and the next action to review.
Download this skill (.zip)Review the work, then tell the story
The 42 skills are reusable instructions, not 42 autonomous employees. Use the outputs as working material you can check.
Nothing in the pack sends messages, publishes content or makes a financial commitment on your behalf. Review and authorize any external action.
Once the evidence and conclusions are reviewed, turn them into a page brief: one main point, the supporting facts, the visual you need and the source notes. Oria helps turn that brief, rough layout or sketch into professional slides. It is the presentation layer; your reviewed analysis remains the source of truth.
For the next step, explore the financial modelling agent pack and the Claude skills for pitch books.
Frequently asked questions
What is included in the download?
The complete pack contains 42 Claude skills with supporting instructions and examples. The directory below also offers one ZIP per skill so you can start with a single workflow.
How do I use it?
Download a single skill ZIP and upload it through the skill settings available in your Claude account. For Claude Code, keep each skill folder intact under the project’s .claude/skills/ directory. You can also add selected Markdown instructions to a Claude Project as reference material.
How does Oria fit?
Use Claude to research, test and structure the answer. Once you have reviewed the content, Oria helps turn the brief, rough layout or sketch into professional, editable slides.
Free download. Choose an individual skill below if you prefer to start with one workflow.